Social Media Content Creation

A complete monthly social media content solution designed to build a consistent digital presence, strengthen brand communication, increase audience engagement, and showcase the brand effectively across major social media platforms.

Monthly Deliverables

1. Static & Carousel Posts — 16

Creative static and carousel content covering products, services, brand communication, educational topics, promotional campaigns, industry insights, important occasions, and engagement-driven concepts.

2. Reels — 6

Short-form video content designed to improve reach, engagement, brand awareness, and audience interaction. Reels will be conceptually planned and professionally edited according to the brand’s communication objectives.

3. Stories — 20

Regular story content including promotional, informative, interactive, engagement-focused, product/service highlights, announcements, and other relevant brand communication.

4. Content Strategy

A structured monthly content strategy based on the brand’s objectives, target audience, positioning, products/services, industry, current trends, and communication priorities.

5. Monthly Content Calendar

A detailed content calendar covering content topics, formats, publishing schedule, communication themes, campaigns, relevant occasions, and key dates for the month.

6. Copywriting

Creative captions, headlines, hooks, CTAs, and supporting copy for social media content, maintaining consistency with the brand’s tone of voice and communication style.

7. Hashtag & Keyword Research

Relevant hashtag and keyword research to improve content discoverability and align content with relevant audience interests, search behaviour, and industry topics.

8. Multi-Platform Content

Content creation and publishing for:

• Instagram

• Facebook

• LinkedIn

Content will be adapted where required according to the platform, audience, and content format.

9. Scheduling & Publishing

Approved content will be scheduled and published according to the monthly content calendar, ensuring a consistent posting schedule across the selected platforms.

10. Competitor & Content Research

Regular research into competitors, industry trends, audience interests, emerging content formats, relevant topics, and social media trends to identify new content opportunities.

11. Monthly Strategy Meeting

One monthly strategy meeting to discuss upcoming campaigns, business priorities, content direction, new initiatives, upcoming occasions, and the overall social media plan for the following month.

Client-Provided Assets

Photography and videography are not included in the social media content package.

The client is required to provide the necessary raw assets, including:

• Product images

• Product videos

• Brand/product information

• Logos and brand assets

• Offers and promotional details

• Other relevant product or service information

The provided raw images and videos will be used for designing, editing, and developing the agreed social media content.

Professional photography, videography, location shoots, models, actors, photographers, videographers, travel, and other production requirements are outside the scope of the package and can be arranged separately if required.

Scope of Work

The package covers content planning, strategy, creative development, graphic design, video editing, copywriting, research, scheduling, and publishing based on the agreed monthly deliverables.

Any additional content, platforms, shoots, campaigns, or requirements beyond the agreed scope will be discussed separately.